Our Services
During the transition, we will work in a tailored marketing and branding blueprint. This blueprint outlines strategic steps to align the acquired brand with the acquiring company's vision. We collaborate closely to define brand positioning, messaging, and marketing strategies, ensuring a seamless transition and accelerated growth post-acquisition.
TRANSITION STRATEGY
During the pre-acquisition stage, we propose a comprehensive assessment focused on evaluating the marketing and branding strategies of the target company. This assessment entails a thorough analysis of the target company's brand identity, market positioning, messaging consistency, customer perception, and overall marketing effectiveness.
PRE-ACQUISITION MANAGEMENT
Great brands aren't just built; they're crafted with purpose, nurtured with passion, and propelled by innovation.
Roberta Dalla
Co-Founder Chess Equity Solutions
Value Creation via
Brand & Marketing
During the post-acquisition period, we will work in three directions:
POST ACQUISITION PLAN
Optimizing current marketing suppliers for enhanced performance, aligning old KPIs and goals with the new company owners' vision, and restructuring objectives and arrangements to better support the overarching goals of the new company. This approach ensures a seamless transition and sets the stage for accelerated growth and success in the post-acquisition phase.
Booster
1
If needed, we can curate new marketing and branding vendors to align with the company's updated direction and goals post-acquisition. We select partners based on their expertise and ability to deliver solutions that resonate with the company's vision and objectives, ensuring effective support for its marketing and branding initiatives in the evolving landscape.
Hunter
2
If needed, we offer an ad-hoc solution by establishing a dedicated team to manage the brand, marketing, and communication needs of the company. This specialized team ensures a tailored approach to address the company's unique requirements and drive success in its branding and marketing endeavors.
Doer
3
